Andrew Fox

Andrew Fox is a designer based in London and Brighton. Find out about him, his work and his ramblings here… Read more »

Gourmet Garden Marketing

Preview - Gourmet Garden Marketing

PROJECT:
Gourmet Garden posters for the BBC Good Food Show

CLIENT:
Max-TM/Gourmet Garden

INVOLVED:
Design & Copywriting

The BBC Good Food Show is a great time to gain wider exposure and give consumers the chance to learn about and sample the product. Gourmet Garden’s latest marketing focus together with their fresh convenience was based on what many people don’t know about herbs & spices: their antioxidant rich healthy goodness. So the posers were designed around exactly that - The Truth About Gourmet Garden Herbs & Spices. Clear eye catching communication combined with fresh bold graphics made sure their message was put across in a way that everyone would understand.